Hotel Complex Project YOUR MOOD

YOUR MOOD

Hotel Complex Project
by ZROBIM architects
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Point of
Attraction

Our goal for this project was to design a striking and unique focal point—a large hotel and recreational complex that offers a wide range of functions. We aimed to create a space that residents and visitors would experience on a sensory and emotional level, leaving a lasting impression through its atmosphere and design.

  • Location: Belgrade, Serbia
  • Area: 7 ha
  • Year: 2021
Close Connection with Nature
View Prospects
Unified Visual Axis
Recreational Infrastructure
Economic Efficiency

The genius of the place and clear technical assignment

The project's ideology, philosophy, and design were centered around two key factors:

  • Genius of the Place: The stunning natural beauty of the location, with green hills extending toward the foot of Mount Kosmay, served as a foundational inspiration for the entire project.
  • Clear Technical Assignment: The client provided a precise brief, requesting a hotel complex consisting of two buildings, surrounded by a landscaped area, with diverse recreational facilities and rental houses integrated into the overall design.
YOUR MOOD

Evaluation of the Territory

To assess the unique features and visual highlights of the site, we begin by arranging an architect’s visit to the location. During this visit, we capture photos and videos to thoroughly evaluate the area. Based on this documentation, we identify the site’s strengths and weaknesses, which allows us to develop a clear positioning strategy tailored to the landscape and its potential.

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Advantages of the Area:

  • Beautiful hilly landscape
  • Proximity to Mount Kosmay
  • Large plot with privacy
  • Excellent road connections
  • Unobstructed views

Weaknesses of the Area*:

  • Transport accessibility
  • Underdeveloped tourism and lack of entertainment facilities
  • Absence of rivers/reservoirs
  • Absence of transit routes

* These challenges offer opportunities to be creatively turned into advantages in the project’s development

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Orientation to the cardinal points

 

Relief

 

Viewpoints

 

Zoning

 

We conducted a thorough study of the site's geography, including its location, distance from transit routes, proximity to the capital and the airport, and surrounding competition. These are critical factors in ensuring the project's success.

Transit route Hungary-Montenegro

Transit route Romania-Montenegro

Climate

Tourism

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General plan of the site

The zoning and placement of the complex were influenced by the non-parallel boundaries of the site and the natural landscape contours. To minimize excavation work, we aligned the entire complex with the existing landscape, integrating it seamlessly into the terrain.

Explication

  1. Entrance to the parking lot and the village
  2. Multifunctional area
  3. Tennis court
  4. Main entrance
  5. Parking for the hotel
  6. Quiet recreation area
  7. Landscaped area
  8. Parking for other functions of the complex
  9. Entrance group
  10. Hotel block 1
  11. Hotel block 2
  12. SPA
  13. Gym
  14. Lobby
  15. Restaurant
  16. Kitchen. Event Terrace
  17. Pool
  18. Shallow fountain, pool
  19. Children's playground. Dance floor
  20. Bar
  21. Terrace
  22. Fire pit

Legends

 
Landscaping
 
Hotel
 
Restaurant
 
Pools
 
Plots for sale
 
Rental houses
 
 

Between the upper and lower points of the site, we created a single visual axis that runs through the entire complex

This axis welcomes visitors in the lobby, extends through the restaurant, and descends along a cascading terraced system enhanced by an artificial reservoir. It concludes with a stunning view of the surrounding green hills, creating a seamless connection between the architecture and the natural landscape.

 
 

YOUR MOOD

Architectural concept

Our goal was to design the hotel building in a way that invites exploration, making it difficult to fully grasp at first glance. To achieve this, the architectural complex consists of multiple buildings arranged on a stylobate, gradually flowing down the natural slope of the site. This layout encourages visitors to discover and engage with the space as they explore.

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In the finishing, we use natural wood extensively, combined with the gallery-style design and cascading reservoirs, integrating the buildings with each other and the surrounding environment, creating a cohesive and harmonious whole.

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A compelling feature of the restaurant building is the placement of pylons on the cantilevered terrace above the pool. These pylons provide privacy for those relaxing on the patio by shielding them from outside views, enhancing the sense of seclusion and comfort.


Multi-scenario as a liquidity factor

In collaboration with the customer, we carefully considered the functional design of the complex and identified several potential usage scenarios:

Scenario 1

Hotel guests and tourists can enjoy all the complex's amenities while staying in a rented room

 

Scenario 2

Residents of the nearby cottage community can visit the restaurant, rent the terrace for events, or use the sports facilities

 

Scenario 3

External visitors can access the fitness center and spa and rent conference rooms for meetings or other events

 

By ensuring a broad diversification of the target audience, we have made the complex highly attractive and profitable for investors.

YOUR MOOD

Video on the channel


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